Helvetica - The Film

Last night, Stacy and I went to see the Indie-film Helvetica at the IMA (Indianapolis Museum of Art). The film is an in-depth conversation into the history and importance of the type-face, Helvetica. As one of the few non-design professionals in attendance, I found the film to be more of a discussion between elite designers than a historical representation. It did open my eyes to how often Helvetica is used in society, but I disagree with the core theme of the film, which is, Clean design uses Helvetica, but Grunge design does not.

More about Helvetica click here.

More on the design film series at the IMA.

More on the IMA.